It's a bit chaotic but it works for how my brain works.Īnd then, if I'm developing the event proposition, I'll go back and look at the brief, I'll set out a number of event pillars or event hierarchies, depending on what the project is for, and then I ideate what the key topics are. If someone's got an interesting Instagram post, I save it to a collection so I can whistle-stop through it later. I have a Google spreadsheet of just random thoughts but also Instagram is great for that. There's the general inspiration you get from absorbing culture.Īnd then from a programming perspective - because so much of what I do is about interesting people - I love talking to people, listening to their stories, finding out what are they interested in? What’s the project they're trying to build or business they're trying to start? That filters in my head and I write that down. When we went to all these festivals that gave me a real insight into all the different roles and people that it takes to build amazing experiences like festivals.īecause of my background, I'm always coming from a fine art framework. Then, I went on to be in a band and that's how I got into events production. I started out studying art and my bachelors was in sound, video and performance, which is quite an odd, niche thing to take, but now I see them as the key elements of the event. Through her work designing cultural programmes and events, she aims to promote emerging artists and foster creative communities across London. Jade Coles is a freelance Event Curator and Cultural Programmes Director who, over the past ten years, has built a client list which includes Soho House and The Wing.
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